Press & Media
Press & Media
Resources for journalists, editors, and content creators.
About TidyStepByStep
TidyStepByStep is a Brooklyn-based professional home organizing company founded in 2018. For 7+ years, we have helped busy New Yorkers transform cluttered homes into calm, functional spaces — one drawer, closet, and room at a time. We hold a 5.0-star rating across 24+ verified Google reviews and serve clients throughout Brooklyn, Manhattan, and the NYC tri-state area.
Our services include whole-home decluttering, closet and pantry organization, move management (packing and same-day unpacking), new-parent nursery setup, senior downsizing, and estate clear-outs. We work with clients ranging from Park Slope brownstone owners to Williamsburg renters, DUMBO condo dwellers, Brooklyn Heights families, and Upper East Side professionals.
TidyStepByStep has been featured in CNN Underscored and Good Housekeeping as an expert voice on home organization, decluttering psychology, and small-space living.
Founder Bio
Beata
Founder & Lead Organizer, TidyStepByStep
Beata is the founder and lead organizer at TidyStepByStep. With a background as a midwife and nutritionist, she has always been drawn to work that helps people live better — first by bringing new life into the world, and now by bringing order, calm, and care to cluttered homes.
For 7+ years, Beata has been transforming cluttered New York spaces into calming oases, designing simple systems that make everyday life flow effortlessly. She believes organization should feel natural, not forced, and works closely with each client to build custom solutions that fit their lifestyle — whether that is a new parent in Park Slope, a senior downsizing in Brooklyn Heights, or a family clearing an inherited estate.
Beata is available for expert commentary on topics including decluttering psychology, small-space living, move management, senior downsizing, nursery setup, and the unique organizing challenges of NYC brownstones and pre-war apartments.
Brand Assets
All assets are free to use in editorial coverage of TidyStepByStep. Please credit "TidyStepByStep" with a link to tidystepbystep.com.
Brand Colors
Primary Teal
#A8D7D0
Teal Heading
#008080
Accent Mint
#9CCDC7
Body Text
#333333
Typography
- Headings: Bodoni 72 Book (with Bodoni Moda fallback)
- Body: Montserrat, weight 500
Press Contact
Working on a story about home organization, decluttering, small-space living, or any of our story angles below? Reach out directly — we aim to respond within 24 hours.
Story Angles
A few angles we can speak to on the record, with real data from 7+ years of Brooklyn and NYC client work.
- 01
Brownstone organizing: the unique challenges of 19th-century Brooklyn homes
Low ceilings in garden apartments, narrow stair closets, no built-in storage, original moldings you cannot drill into. How pro organizers adapt.
- 02
Senior downsizing in NYC: moving from a 4-bedroom house to a 1-bedroom apartment
The emotional and logistical reality of helping older parents shed 40+ years of belongings without losing what matters.
- 03
Decluttering for ADHD families: systems that actually stick
Why most organization advice fails neurodivergent households, and the visible-storage, low-friction approach that works.
- 04
Move management for Brooklyn renters: unpack-in-a-day services explained
The growing trend of hiring a professional unpacker the same day movers deliver boxes. Costs, expectations, who it is for.
- 05
The new-parent overwhelm: how nursery setup became the #1 Brooklyn organizing request
Why Millennial parents are outsourcing nursery setup, diaper stations, and postpartum kitchen prep in year one.
- 06
Estate clear-outs: navigating grief, siblings, and a lifetime of objects
The quiet, often-overlooked work of clearing a deceased parent's home. What pros do differently.
- 07
Small-space living: what a Brooklyn organizer sees inside 400 sq ft studios
Real data on what NYC micro-apartment dwellers actually own versus what they think they own.
- 08
Closet organization as mental health care: the research and the anecdotes
The connection between visual clutter, cortisol, and daily decision fatigue — from the front lines.